Vested is now a Registered Investment Adviser

We’re proud to report that Vested is now officially a Registered Investment Adviser (RIA).

What does that mean? It formalizes our commitment to you, the employee. We started Vested because we felt that employees had lost their advocate. As an RIA, we must act as a fiduciary: you, our customer, always come first. We must unconditionally put your best interests ahead of ours.

It’s a critical distinction that aligns Vested entirely with the employee. Your company may claim to have your best interests at heart, and third party providers of pre-IPO liquidity or loans may present their offerings as unbiased, but neither are legally obligated to act in your best interest. We are. And we seek to impartially present you with all available options.

Our goal is to help you make informed equity decisions. As such, we ask for details about your equity compensation that you wouldn’t necessarily be inclined to freely share. Our team is experienced in building scalable, secure, financial applications within regulated institutions, and we follow stringent data privacy and security best practices. Our mission is to be your trusted adviser. We work for you.

What our Lawyers Reminded Us to Say: Registration as an RIA does not imply a certain level of skill or training – it’s an alignment of incentives, promise to disclose conflicts of interests, and agreement to follow data privacy and security best practices.